(AsiaGameHub) – As part of its wider strategy for growth across North America, RubyPlay, a studio-based content ecosystem, is solidifying its footprint in Ontario through a fresh collaboration with Caesars Entertainment.
Through this agreement, a handpicked array of RubyPlay’s most popular games, such as JMania® Lucky Pyggs, Mad Hit® Mr Coin, and Diamond Explosion® 7s SE, will be integrated into Caesars Entertainment’s digital casino brands, which include Caesars Palace Online Casino, Caesars Sportsbook & Casino, and Horseshoe Online Casino.
Plans are in place to broaden this collaboration shortly by incorporating content from Koala Games, a standout title within RubyPlay’s portfolio. The rollout with Caesars marks a pivotal achievement for RubyPlay in Ontario, capitalizing on the progress made since its debut in the region last year, during which its collection of high-performing titles has successfully resonated with leading operators.
Dima Reiderman, CCO at RubyPlay, commented:
Teaming up with one of the gaming industry’s most reputable brands allows us to extend our reach in Ontario while showcasing the effectiveness of our multi-studio framework. Going live with Caesars in this province enables us to scale our content library in a fiercely competitive regulated environment. We focus on supplying top-tier titles that meet specific operator requirements, blending the adaptability necessary for local regions with the uniformity essential for growth, all while guaranteeing a smooth deployment and significant market impact.
Collaborating with Caesars Digital highlights RubyPlay’s increasing stature and credibility in a major global region, alongside the robustness of its multi-studio platform, which is engineered to supply customized content to regulated jurisdictions across the globe. This alliance is also a component of a wider strategic relationship, with opportunities to extend into further North American territories.
Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital, remarked:
Our dedication lies in collaborating with suppliers that offer premium, unique content to our user base. RubyPlay meets this criteria perfectly with its consistent flow of customized, high-yielding games, and we are eager to present their offerings to our digital casino audience in Ontario, thereby enriching our content portfolio in the region.
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